Digital Generation Programme

And all at no cost. This training course will enable you to lead the digital transformation in your company. This through an initiative from the Ministry of Economic Affairs and Digital Transformation, in partnership with leading business schools.

You will improve your company's productivity and possibilities for growth and internationalisation.
The final course project is your own Digital Transformation Plan.

Seize the opportunity

100% subsidised

A programme including training and mentoring worth €11,850.

Designed for managers

People with management responsibilities in companies with between 10 and 249 employees.

One objective

To receive training in digital business management.

140 teaching hours

Three days per week for 12 weeks.

Mentoring

You will receive specialist mentoring with experience in digital transformation.

Flexible

Combines face-to-face and online training.

A before and after for your company:

You will have a Digital Transformation Plan for your company.
Training to lead the digital transformation in your company.
Networking and shared experiences with other managers.
Knowledge of the experiences of other sectors.

A programme you can apply to your company from day one:

The company in the digital economy

Understand the context in which businesses and professionals are operating because of digitalisation and the orientation towards sustainability, and how this impacts your company, and the plan you need to develop in response.
Transforming the customer experience

Learn how to increase and retain customers in this new environment, attracting them and optimising their experience with your company throughout their relationship with you.
Enabling the transformation through technology

Discover the leading technologies to improve your connection with your customers, automate processes, make better decisions and transform to add value.
Managing change

Know how to manage your organisation and people to foster a digital culture and implement agile ways of working and communicating that promote change.
Sector use cases

Learn out about the experiences of companies from various sectors that have undertaken this transformation and the lessons they have learned.
Mentoring

Individual guidance and support in preparing your Digital Transformation Plan, addressing the specific needs of each student and helping with implementation of the knowledge.

Now is the time, the time for you

Select your geographic area for all the information you need to register: dates, assigned school, contact details, etc.

See Geographic areas Geographic areas

Andalusia

School

ESIC University

Methodology

Hybrid training: face-to-face + online

140 hours divided into the following modules

01. The company in the digital economy. 25 hr.
02. Transforming the customer experience. 40 hr.
03. Enabling the transformation through technology. 40 hr.
04. Managing change. 16 hr.
05. Sector use cases. 15 hr.
+ 4 hour Digital Generation MOOC
+10 hours of mentoring

Find out more about the Digital Generation Programme in Andalucia

Aragon

School

CESTE Business School

Methodology

Hybrid training: face-to-face + online

136 hours divided into the following modules

01. The company in the digital economy. 25 hr.
02. Transforming the customer experience. 40 hr.
03. Enabling the transformation through technology. 40 hr.
04. Managing change. 16 hr.
05. Sector use cases. 15 hr.
+10 hours of mentoring

Find out more about the Digital Generation Programme in Aragon

Asturias

School

Universidad UNIE

Methodology

Hybrid training: classroom + online

136 hours distributed in the following modules:

01. Business in the digital economy. 25 h.
02. Transforming the customer experience. 40 h.
03. Technologically enabling transformation. 40 h.
04. Managing change. 16 h.
05. Sectoral use cases. 15 h.
+10 hours of mentoring

Find out more about the Digital Generation Programme in Asturias

Canary Islands

School

EAE Business School Barcelona

Methodology

Hybrid training: face-to-face + online

136 hours divided into the following modules

01. The company in the digital economy. 25 hr.
02. Transforming the customer experience. 40 hr.
03. Enabling the transformation through technology. 40 hr.
04. Managing change. 16 hr.
05. Sector use cases. 15 hr.
+10 hours of mentoring

Find out more about the Digital Generation Programme in the Canary Islands

Cantabria

School

Universidad UNIE

Methodology

Hybrid training: classroom + online

136 hours distributed in the following modules:

01. Business in the digital economy. 25 h.
02. Transforming the customer experience. 40 h.
03. Technologically enabling transformation. 40 h.
04. Managing change. 16 h.
05. Sectoral use cases. 15 h.
+10 hours of mentoring

Find out more about the Digital Generation Programme in Cantabria

Castilla la Mancha

School

BEJOB

Methodology

Hybrid training: face-to-face + online

136 hours divided into the following modules

01. The company in the digital economy. 25 hr.
02. Transforming the customer experience. 40 hr.
03. Enabling the transformation through technology. 40 hr.
04. Managing change. 16 hr.
05. Sector use cases. 15 hr.
+10 hours of mentoring

Find out more about the Digital Generation Programme in Castilla la Mancha

Castile and Leon

School

Active Digital: UTE PONS + Complutense

Methodology

Hybrid training: face-to-face + online

136 hours divided into the following modules

01. The company in the digital economy. 25 hr.
02. Transforming the customer experience. 40 hr.
03. Enabling the transformation through technology. 40 hr.
04. Managing change. 16 hr.
05. Sector use cases. 15 hr.
+10 hours of mentoring

Find out more about the Digital Generation Programme in Castilla y Leon

Catalonia

School

EAE Business School Barcelona

Methodology

Hybrid training: face-to-face + online

136 hours divided into the following modules

01. The company in the digital economy. 25 hr.
02. Transforming the customer experience. 40 hr.
03. Enabling the transformation through technology. 40 hr.
04. Managing change. 16 hr.
05. Sector use cases. 15 hr.
+10 hours of mentoring

Find out more about the Digital Generation Programme in Catalonia

Ceuta

School

ESIC University

Methodology

Hybrid training: face-to-face + online

136 hours divided into the following modules

01. The company in the digital economy. 25 hr.
02. Transforming the customer experience. 40 hr.
03. Enabling the transformation through technology. 40 hr.
04. Managing change. 16 hr.
05. Sector use cases. 15 hr.
+ 4 hour Digital Generation MOOC
+10 hours of mentoring

Find out more about the Digital Generation Programme in Ceuta

Valencia

School

ESIC University

Methodology

Hybrid training: face-to-face + online

140 hours divided into the following modules

01. The company in the digital economy. 25 hr.
02. Transforming the customer experience. 40 hr.
03. Enabling the transformation through technology. 40 hr.
04. Managing change. 16 hr.
05. Sector use cases. 15 hr.
+ 4 hour Digital Generation MOOC
+10 hours of mentoring

Find out more about the Digital Generation Programme in the Valencia region

Extremadura

School

Active Digital: UTE PONS + Complutense

Methodology

Hybrid training: face-to-face + online

136 hours divided into the following modules

01. The company in the digital economy. 25 hr.
02. Transforming the customer experience. 40 hr.
03. Enabling the transformation through technology. 40 hr.
04. Managing change. 16 hr.
05. Sector use cases. 15 hr.
+10 hours of mentoring

Find out more about the Digital Generation Programme in Extremadura

Galicia

School

Galicia Business School

Methodology

Hybrid training: face-to-face + online

136 hours divided into the following modules

01. The company in the digital economy. 25 hr.
02. Transforming the customer experience. 40 hr.
03. Enabling the transformation through technology. 40 hr.
04. Managing change. 16 hr.
05. Sector use cases. 15 hr.
+10 hours of mentoring

Find out more about the Digital Generation Programme in Galicia

Balearic Islands

School

EAE Business School Barcelona

Methodology

Hybrid training: classroom + online

136 hours distributed in the following modules:

01. Business in the digital economy. 25 h.
02. Transforming the customer experience. 40 h.
03. Technologically enabling transformation. 40 h.
04. Managing change. 16 h.
05. Sectoral use cases. 15 h.
+10 hours of mentoring

Find out more about the Digital Generation Programme in Balearic Islands

La Rioja

There are currently no open calls for this area. Leave us your details and we will contact you as soon as it is available.

Madrid

School

ESIC University

Methodology

Hybrid training: face-to-face + online

140 hours divided into the following modules

01. The company in the digital economy. 25 hr.
02. Transforming the customer experience. 40 hr.
03. Enabling the transformation through technology. 40 hr.
04. Managing change. 16 hr.
05. Sector use cases. 15 hr.
+ 4 hour Digital Generation MOOC
+10 hours of mentoring

Find out more about the Digital Generation Programme in Madrid

Melilla

School

ESIC University

Methodology

Hybrid training: face-to-face + online

136 hours divided into the following modules

01. The company in the digital economy. 25 hr.
02. Transforming the customer experience. 40 hr.
03. Enabling the transformation through technology. 40 hr.
04. Managing change. 16 hr.
05. Sector use cases. 15 hr.
+ 4 hour Digital Generation MOOC
+10 hours of mentoring

Find out more about the Digital Generation Programme in Melilla

Murcia

School

ENAE International Business School

Methodology

Hybrid training: face-to-face + online

136 hours divided into the following modules

01. The company in the digital economy. 25 hr.
02. Transforming the customer experience. 40 hr.
03. Enabling the transformation through technology. 40 hr.
04. Managing change. 16 hr.
05. Sector use cases. 15 hr.
+10 hours of mentoring

Find out more about the Digital Generation Programme in Murcia

Navarre

There are currently no open calls for this area. Leave us your details and we will contact you as soon as it is available.

Basque Country

School

ESDEN Business School

Methodology

Intensive/hybrid face-to-face

140 teaching hours (15 ECTS) in the following modules

01. The company in the digital economy. 25 hr.
02. Transforming the customer experience. 40 hr.
03. Enabling the transformation through technology. 40 hr.
04. Managing change. 16 hr.
05. Sector use cases. 15 hr.
+ 4 hour Digital Generation MOOC
+10 hours of mentoring

Find out more about the Digital Generation Programme in the Basque Country

Take the opportunity. If you want to register, fill in this form and we'll contact you as soon as possible.

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The groups will be formed as applicants register. The start dates will be announced to applicants as soon as their group has been formed.
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Programme funded by the European Union's Next Generation EU and the Recovery, Transformation and Resilience Plan, supported by the Ministry of Economic Affairs and Digital Transformation through the Secretary of State for Digitalisation and Artificial Intelligence (SEDIA) and EOI, to provide financial training to the customers of partner companies. As a partner company, we want to clarify that:

Cost of the Programme: The cost of the training programme is met entirely by the government. The partner company does not incur any financial expenses in the implementation and performance of the programme.
Delivery of the training: The training is run by approved business schools with the due recognition and accreditation selected by the government. These business schools are remunerated directly by the government for each student registered, without any involvement or economic relationship for the partner company.

The role of the partner company: The partner company, acting through its B2B agency, acts solely as an intermediary to connect the customers and the approved business schools. Our involvement is limited to providing information about the programme and promoting it among our customers. We are not involved in administering the funds involved.

No economic benefit: The partner company does not receive any type of financial remuneration for implementation or performance of the Digital Generation Programme. There is no financial relationship between the partner company and the business schools approved for the programme. We do not receive any remuneration for customers participating in the programme.

The partner company is, therefore, released from any liability with regard to the Digital Generation Programme, including, but not limited to, financial, academic and management aspects. Any query, claim or request for additional information about the programme should be addressed to the competent authorities designated by the government.

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Don't get left behind: develop your own Digital Transformation Plan.

100% subsidised

Designed for managers

One objective

140 teaching hours

Mentoring

Flexible

A before and after for your company:

A programme you can apply to your company from day one:

The company in the digital economy

Transforming the customer experience

Enabling the transformation through technology

Managing change

Sector use cases

Mentoring

Now is the time, the time for you

See Geographic areas Geographic areas

Andalusia

Aragon

Asturias

Canary Islands

Cantabria

Castilla la Mancha

Castile and Leon

Catalonia

Ceuta

Valencia

Extremadura

Galicia

Balearic Islands

La Rioja

Madrid

Melilla

Murcia

Navarre

Basque Country

Take the opportunity. If you want to register, fill in this form and we'll contact you as soon as possible.

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