Bankinter will award a prize to whoever guesses the close of the Ibex 35 at the end of the year
The bank launches the “2015 Ibex Sweepstake”, a competition carried out through Social Networks aimed at stock market enthusiasts.
The person whose prediction is closest to the close of the Ibex 35 on 31 December will win a trip to New York.
Bankinter, one of the most active banks on Social Networks in Spain, has organised a competition in which it invites all stock market enthusiasts to make a prediction on how the Ibex 35 will close this year. The prize of this free and fun competition will be a trip to New York for the person who guesses, or is closest to, the definitive close of the selective Spanish index on 31 December.
The mechanism for taking part is very simple. Any user that wishes to participate simply has to go to Bankinter's page on Facebook or the bank's Twitter profile and access the “Ibex 35 Sweepstake”. Once there, the participant can leave their prediction on the close of the Ibex 35 in points and up to one decimal place.
The participation period closes on 28 December at 23:59. To participate, you have to be a user of one of these social networks and be of legal age. The platform of the competition makes it easy to share the game for free and voluntarily with friends and relatives, thus increasing the likelihood of winning.
Once the close and the different predictions made by the participants have been checked, Bankinter will announce the winner, which will be the person whose prediction coincides with the close of the Ibex 35, or is the closest. As set out in the legal terms of the contest, in the event of a tie, or there being more than one person with the most accurate prediction, Bankinter will carry out a prize draw to determine a single winner.
The prize of this innovative stock market sweepstake will be a trip to New York with a value of up to 2,500 euros, the amount of which may be used entirely for the winner's trip, or shared between the user and another companion/other companions.
At the same time, Bankinter will give away among the rest of the participants 5 quarterly subscriptions to Bankinter's Broker Plus platform, or 5 stock exchange vouchers valued at 150 euros.
With this competition, Bankinter continues with its strategy of entailment and loyalty of its community on Social Networks, one of the largest of all of the Spanish banking sector. Bankinter is the leader among Spanish banks on Twitter, with more than 40,000 followers, and it has a large community on Facebook, which exceeds 65,000 fans.
Besides volume, Bankinter records a high level of interactivity and engagement among its community. An example is the audience of “The Bankinter Blog” one of the most followed financial blogs in Spain, with more than 100,000 visits a month on average and with more than one million visits in 2015.
Direct access to the Ibex 35 Sweepstake organised by Bankinter here.